A lot of business enthusiasts and tech geeks are getting involved in forming their own e-commerce business where they can sell products or services and make a profit. Maybe out of passion, you have developed a website with an idea of starting a business from home. After a point of time, you might think to pass your baby on a new hand may be to fund a new project.

The first course of action will be looking for a good marketplace to sell your website. However, the next step can be a challenging part as you will have to evaluate your own business. It is an essential aspect to evaluate your business website and find out how much is your website worth or it can be sold for.

This article will guide you through have a clear understanding of how you can find out the worth of your website and how can sell your website for a higher value.

How should the SELLER evaluate the website?

The website only makes value if it has potential to provide a good return on investment. The buyer will only invest in those websites that can make sales and offer better revenue.

You as a seller and the customer is a buyer will obviously have a different mindset about the website. The buyer who will be investing in your website might expect a quick payback and hence, he will decide the amount based on the risk.

For instance, a seller has evaluated the website in a way that he has invested $10,000 into website development, $5,000 for the domain and another $40,000 for the traffic generation, ads, etc. hence, it should be worth $55,000. This way of evaluation is absolutely wrong!

Each and every aspect comes under consideration while evaluating a website such as the development and maintenance cost of the website, domain fees, traffic, monthly sales and profit, the amount spent on promotion and ads, etc. Hence, the profit is something that gets evaluated, not the assets.

How will a BUYER evaluate the website?

Most of the buyers are willing to pay a higher amount of what the business is generating but it is determined by the amount of risk involved. The lesser is the risk, the higher amount will be spent by the buyer for a website.

Factors involved in evaluating a website:
• Consistency in earnings
• Business growth
• Automated systems
• Revenue streams
• Traffic and ranking
• USP

Here’s how you can maximize the value of your website:

1. Estimation and paperwork: It is necessary to have all your assets, profits and expenses calculated for a good reason of course! At any point of time while estimating, you may forget any of the figures to add accurately.

2. Simplify your routines and other processes: It is necessary to ensure all the processes are functioning excellently. It will be a great idea to cut down unnecessary expenses.

3. Try differentiating whatever you are offering: You will have to look for a way to differentiate your business from the other competitors. Try figuring out what makes you stand different and exclusive from other and showcase it to your buyers.

4. Organize your business: Your business should not lack behind in any terms, hence keep things organized so that it attracts more buyers. It’s a great idea to make your business more organized while fixing any kind of problems.

The increasing demand for more functional apps has led to widespread interest in mobile app development, especially among the self-employed, and independent game developers. Anyone can create an app that could become the next smash hit, like, the indie game, Flappy Bird, which earned 50 thousand dollars every day, at the peak of its popularity, which led to a huge success for the small developer!

There are several areas of interest in the development of mobile applications that today’s mobile app developers need to pay attention to. New technologies and old ones who are on their own feet, and with a spurt of new programming languages of 2021 has a lot in store for you, not only for consumers but also for the developers.

Here’s what you need to know about it.

1. Artificial Intelligence and Machine Learning will continue to grow

Artificial intelligence is not a new thing, and it is going to be used in an increasing number of industries in the years to come. The International Data Corporation estimated that the AI market will reach $ 45 billion by 2022, IDC says that the worldwide spending on artificial intelligence and cognitive systems will reach $ 77.6 billion in 2022!

2. Blockchain technology is increasingly being used

Over the past few years have seen the development of blockchain technology, and this trend is expected to continue in the years to come. The major financial institutions and investors have benefited greatly from this technology, especially when it comes to their resources. Transparency Market Research estimates that the blockchain technology market will reach $ 20 billion by 2024. This means that mobile apps are becoming more and more in use in 2021 and, expected to increase at a later period.

3. A growing number of on-demand apps

On-demand apps are the ones that act as intermediaries between service providers and customers. In the world of apps, it is becoming more interesting in 2021, as more and more providers will offer on-demand apps in the marketplace. Uber and Taxify are a few of the companies that have recently gained a lot of popularity, with on-demand app services. Appinventiv, says that the on-demand app market reached $ 106.83 million in 2017. Technical analysts are saying that this is only going to grow in 2021 and beyond.

4. Chatbots Will Have A Wide Field Of Application

Recent trends in mobile apps, giving you that chatbots can occupy several lines of communications in the mobile app world. Part of the increased adoption of chatbots is due to the need for real-time interaction between the customers and the suppliers. It is important to keep in mind that this technology circumvents the need for human-to-human interaction.

Gartner claims that chatbots will be responsible for 85% of all customer interactions by the end of 2021. An interesting (or worrying) prediction is that the average person begins to interact more with chatbots than with their partners.

5. Mobile app for supremacy, is growing

Mobile technology is becoming more widespread all around the world. Statistics predicts that the number of wearable devices will reach 1029 million in 2022, out of 453 million in 2017. We have to assume that mobile devices and apps will soon be a part of your everyday life.

It is expected that the app developer will be able to create apps for mobile devices, which are dominated by the smartwatch. 2021 promises to bring more and more mobile devices in the market, with more advanced applications and technologies, from fitness bands, watches, and Instagram apps.

6. Instant Apps will have to be paid

Mobile apps are sure to remind you of their user-friendly and memory-efficient features. Instant apps are native apps that are more user-friendly, smaller and easier to use than traditional web apps. This is due to using instant apps, there is no need for downloading. As the name suggests, this app can be accessed without the need to launch a specific app.

With more and more users asking for a better user experience and faster page load times, instant apps will no doubt become more and more common in 2021, to reduce or eliminate the waiting period that is required for the installation of the app.

7. Virtual Reality and Augmented Reality Will be used more widely

Virtual reality and Augmented Reality will continue to stay in the market for some time, and 2021 will see more widespread adoption and proliferation of these technologies. Mobile app development trends show that AR and VR technology is not only for the improvement of the quality of the gaming and other apps, but it can also be used in several different use cases.

In 2021, you can expect to see a mobile app developer have a greater mobile experience in AR and VR, and more with compatible hardware on the market, and the party’s just beginning.

Statista predicts that the global AR and VR market is expected to increase to $ 209 billion in 2022, up from $ 27 billion in 2018.

8. Rapid Development Of the Mobile Pages (AMP) will Speed up

The accelerated mobile pages (AMP) is an open-source initiative by Google, and Twitter, to enhance the performance of web pages on mobile devices. The technology of accelerated mobile pages will make it easier and faster to allow lightweight pages to load more quickly on smartphones and tablets. We have to assume that the mobile app developers in 2021 will be more active in the use of this technology to speed up the load time of your mobile devices.

9. Mobile Payment Will Be Made

As the demand for mobile apps, portfolios, programs and methods have increased significantly since 2019, this trend looks set to continue in 2021. Methods of creating a mobile app, a portfolio, preferred mobile phone users, and a variety of apps for integration of payment methods is significantly changing with the ways customers shop.

With all of the new trends in mobile applications, the spread of mobile payments and Internet-based services such as Google Pay, Apple Pay, you can pay by more such payment apps like PayPal, Bhim UPI, PhonePe, Paytm, Amazon Pay and Mobikwik.

Currently, each successful and popular mobile application should consist of at least three or four active forms of payment methods, including Google Pay, Bhim UPI, Amazon Pay, Paytm, PayPal, credit and debit cards, gift cards, and other mobile wallets. Further, the expansion of mobile payments is expected to occur in 2021.

10. IoT Opens Up New Opportunities

The IoT, or Internet of Things, is already well-established, and over the next five years, more than 5 billion people are expected to use IoT-related technology, in one

form or the other. Today, the Internet is available in the current mobile technologies, smart thermostats, smart light bulbs, dimmable lighting, etc.

The following year, the provisions of articles associated with the development of mobile apps, expect to see this technology soon be implemented in the mobile application development while providing a more personalized user experience across multiple devices.

11. Cloud platforms will continue to grow

No surprises! From an average consumer to a tech professional, they’ve all heard about the benefits of cloud-based technology and how it can help transform our collective lives. Today, the cloud is not only fast, easy-to-implement, and affordable, but it’s also a great place for you to work for both large corporations and small scale enterprises. In 2021, there will be more cloud-based applications, and new technologies are going to be increasingly based on cloud-based technologies.

Your Dropbox, OneDrive and Google Drive, are just the tip of the iceberg. In 2021, we can expect to see the new, cutting-edge apps that run directly in the cloud, and they take up very little space in your mobile phone storage. Data-teaching will work

with an app on your phone, and also continue to prolific on your tablet or desktop computer, and it is now becoming more and more common.

12. For business mobile apps are getting a new life

It’s no secret that more and more developers are leaning in the direction of the development of enterprise mobile applications. One of the main reasons for this is that these applications make it easy for you to communicate with a large team, and keep track of your important data and key performance indicators, which are almost required for both small and large businesses, now, to a certain extent.

43% of enterprise app developers are earning over $ 10,000 per month, as compared to 19% of the people involved in the development of customer-facing applications. Enterprise app stores are expected to be the next big thing, as well as more B2B interactions, and new engineers have a wealth of opportunities.

13. Location-Based Wi-Fi Services Will Become A Commodity

Mobile location services and Beacon technology have started to blur the boundaries between online and offline advertising, especially in the retail sector. Apple had already integrated the technology within iBeacon, and in 2016 Android followed their footsteps.

Over the years, the Wi-Fi network is not only used to provide access to the Internet, more and more public access points are also doubled down on a location for the access point. App developers need to follow this example, and the creation of apps that take advantage of services such as Wi-Fi internet access included, based on your current location.

14. m-Commerce will be a major challenge

As e-commerce giants such as Amazon, Myntra, Flipkart, eBay are examples of hugely successful m-Commerce apps, the development of the use of the m-Commerce app, can be expected to increase in the coming years. With a large number of smartphones, using technologies such as NFC, fingerprint recognition, etc., etc. Using a mobile device or a transaction, in particular, you will also find that you are ready to accept the fact that app developers can take advantage of m-Commerce applications that will be able to help provide additional functionality to the end-user.

15. High-quality UX will be the norm of the day

In addition to having a great look, smartphone users today expect their apps to be more intuitive and to provide more relevant content that best suits their likes and dislikes. In the upcoming periods, developers will have to focus on answering the customer’s questions of whether the app is safe, secure, or too much of the user’s rights, and so on.

You have to spend money to make money, but you don’t have to go broke to get your SEO in place. This is a huge stressor for many businesses because on one hand, they realize they must have it in motion. On the other hand, they also know they can’t make their business as successful as it should be without those services. It doesn’t have to be a financial drain on the business.

Finding affordable SEO services is a wise decision, as it will get you on the path to where you need to be with it. Don’t fool yourself into thinking you can handle it all in house. While you may have a good understanding of the basics, you need an expert who can create a customized strategy for you to benefit from. There are many elements involved and they are all intertwined.

Types of Services

Take your time to talk to providers and find out what they offer. There are many types of services, and you need to find out what that umbrella will cover for your needs. Many of the best affordable SEO services have various packages you can choose from. Don’t be intimidated to share with them you are concerned about cost. They need to know this information.

How much the incorporate at once and how they branch out will depend on your budget. Social media is a great place to start. The outreach is very good and affordable SEO services can get your noticed on them. As you start to generate more income due to the exposure though, consider increasing your budget for those services to grow.

Flexibility

This is why you also need to seek out affordable SEO services which are flexible. You budget and your needs can drastically change over the span of time. Avoid getting locked into something that will hinder your progress or cost you money you shouldn’t be spending. Knowing you can talk to them when changes need to be made should be important to you.

Yet the communication should be a two-way street. They should share data with you and engage you in long term solutions. Some of them will need to be broken down into several steps, but you should always be in aware of what is taking place and why it is necessary. Make sure you are able to identify how they are working for you all the time rather than being stagnant.

Compare Providers

Spend time identifying the best affordable SEO services and what you can expect. Read information from other customers to find out what they were pleased with and what they felt was lacking. The goal should be to generate some leads and then follow up on them. Most will offer you a free consultation so you have nothing to lose by taking to them.

Make sure your provider of affordable SEO services has integrity, creativity, and qualified individuals to deliver those services. The money you spend needs to be able to help you grow your business and keep it moving forward. You need to continue to be seen by your previous customers as well as drawing in new customers.

SEO can be complicated, but it is essential, so you can’t cut corners with it. However, you need to find your provider carefully so you can forget a long-term relationship with them. You don’t want to have regrets about who you hired or how you spent that money. You need results you can count on every step of the way. Your business is too important to settle for less!

What does an SEO-friendly article look like these days?

Ask 100 people and you will probably get 100 different answers. The problem is that a lot of marketing ‘experts’ are still stuck in the past when it comes to the best strategies for getting a post to the top of Google and this results in a lot of low quality content and a lot of wasted time.

The best way to make an article SEO-friendly is actually quite simple, so read on and let’s dive into what you need to know.

Provide Value

To understand how to write the best SEO-friendly article, it pays to get inside the mindset of Google a little. What is Google trying to achieve?

The answer is simple: it wants to serve its users by linking them to the very highest quality and most relevant content that it can find. Thus, any signals that you can send to Google to show that your content is high quality and relevant, will ultimately results in a boost to your SEO. The question is just how you go about doing that.

One example is to include outward bound links to other useful resources, relevant to the content of your site. This shows Google that you’re interested in providing as much information as possible to your readers, it aligns you with high quality sites and it provides references to back up your claims (suggesting accuracy).

What this shouldn’t mean is that ‘every article needs at least two outward bound links’. This is entirely missing the point as it will create a predictable pattern on your site that will look like manipulation. Link out when it is relevant and useful and don’t be cynical about it.

It’s also for this reason that Google likes to see long content – of around 800 words+. While reports vary, it is generally thought that the ideal content length for SEO is approximately 1,800 words – and this will improve your chances of being features as News.

Keywords

It’s painful to see, but some SEO companies still think that a good SEO article is one that has the same keywords repeated over and over, to the detriment of the reading experience. This is one of the fastest ways to have your content flagged as spam, if not by Google, then by the human readers on your site.

Instead, keywords should be used very sparingly. A density of around 1-2% is recommended but only when that is appropriate and when it fits with the content naturally. This is one reason to write longer-form content though, as longer posts are going to have more space for repetitive keyword use. It’s also important to recognize that synonyms and related terms are just as important, if not more so. Try to write around the subject and let related terms enter your content naturally. This is something you can expect to play a bigger and bigger role in future.

Readability

Finally, space out your content and use lots of headings. Use large fonts and a narrative, user-friendly structure. This will help to keep people on your pages for longer and that’s one of the other things that Google looks for when ranking content.